Automating offline community fundraising

What does "low-touch, high-care" actually look like in practice?

Blaze Your Trail's Kirsten Finger and Bec Schafer (from PANDA) took the stage at the F&P (Fundraising & Philanthropy) Digiraise conference this week to answer exactly that — presenting on how they automated offline community fundraising without losing the human touch.

The model is elegant in its simplicity: let automation handle the logistics (forms, letters of authority to fundraise, follow-ups, reminders) so staff can focus their energy where it matters most — real, personal connections with supporters.

The results speak for themselves:
✅ Greater consistency
✅ Less staff stress
✅ Better supporter experience
✅ Full oversight without the manual overhead

Their key takeaway: focus on defined triggers, clear stages, and simple automation.

Download the presentation here.